> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.laposta.org/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.laposta.org/_mcp/server.

# Campaigns

> Overview of the Laposta documentation about campaigns: your first campaign in six steps, templates, the drag & drop editor, images, links, personalising, subject line, checking and accessibility.

A campaign in Laposta is a newsletter that you create and send to one or more lists or segments. You can find the sender address, delivery and statistics after sending under [Sending](/versturen-overzicht).

## Start here

#### [Start your first campaign](/waar-start-ik-een-nieuwsbriefcampagne)

Use the Create new campaign button and the Steps to send a newsletter in six steps.

#### [Templates](/hoe-kom-ik-aan-een-sjabloon)

Ready-made, coded yourself or custom-made.

#### [Drag & drop editor](/hoe-maak-ik-een-goede-nieuwsbrief-in-de-drag-drop-editor)

Build a newsletter step by step, from structure to test email.

## All topics

[Start your first campaign The six steps of the Steps: basic details, recipients, template, content, review and sending time. View](/waar-start-ik-een-nieuwsbriefcampagne)

[Templates Types of templates, saving and sharing a template, and sending plain text. View](/hoe-kom-ik-aan-een-sjabloon)

[Drag & drop editor Blocks, columns, text formatting, the preheader and the layout for desktop and mobile. View](/hoe-maak-ik-een-goede-nieuwsbrief-in-de-drag-drop-editor)

[Images Adding, editing and adding alt text to images, and placing a video. View](/hoe-voeg-ik-een-afbeelding-aan-mijn-nieuwsbrief-toe)

[Links Links to a website, phone number or calendar, and the web version and unsubscribe link. View](/hoe-plaats-ik-een-link-in-mijn-nieuwsbrief)

[Media Uploading, finding and replacing files, and why attachments are not possible. View](/hoe-sla-ik-bestanden-op)

[Social media Follow buttons, the Share block and having your newsletter forwarded. View](/hoe-voeg-ik-sociale-media-aan-mijn-nieuwsbrief-toe)

[Personalising Variables, conditional content, interests and a QR code per subscriber. View](/hoe-personaliseer-ik-mijn-nieuwsbrief)

[Subject and preview text The subject line, emojis and the preview text in the inbox. View](/hoe-schrijf-ik-een-goede-onderwerpregel)

[Checking The preview, a test email and the link check before you send. View](/kan-ik-van-mijn-nieuwsbrief-een-preview-zien)

[Fresh view Have your campaign automatically reviewed for impression, design and content. View](/hoe-werkt-frisse-blik)

[Campaign overview Finding, copying and resending campaigns, and sending again to non-openers. View](/hoe-vind-ik-snel-de-campagnes-die-zijn-verzonden-of-worden-bewerkt)

[Another language Configuring the language of your list and forms, and having your newsletter translated. View](/welke-aanpassingen-moet-ik-maken-als-ik-een-andere-taal-gebruik)

[Accessibility Content, design and HTML structure for a newsletter that everyone can read. View](/toegankelijkheid-accessibility-van-nieuwsbrieven)

[Examples Topics, surveys, feedback buttons and invitations. View](/wat-zijn-goede-onderwerpen-voor-mijn-nieuwsbrief)

[Custom template Joe, requesting a template, the process and working in the Joe editor. View](/wat-moet-ik-doen-om-een-ontwerp-op-maat-te-laten-maken)

[Your own HTML template Requirements, importing, testing and the template tags. View](/welke-opties-biedt-laposta-bij-een-zelfgemaakt-sjabloon)

[Importing a newsletter Importing a ready-made newsletter, the ideal width, and Word or PDF. View](/hoe-importeer-ik-mijn-nieuwsbrief-vanaf-internet)