Sending a welcome email
Sending a welcome email is one of the easiest automations there is. Go to the Automations tab and start a new automation.
Start event
You start with the start event. For a welcome email, this will be subscribing to a list; so choose the start event Subscribe. You can select which list the subscribers will subscribe to. You can leave the source on 'anywhere'; then the automation will always start when a subscriber is added to the list. If you want the automation to start only when someone subscribes through a subscribe form, select 'Outside application (form)'.
Building blocks
Next, an email must be sent. To do this, drag the 'Send email' block to the plus sign. By clicking on the block you can create the email.
When you are finished, go to the Automations overview. There you can activate the automation. From that moment on, your welcome email will be sent.